Around the world people are staying at home and managing their affairs while making purchasing decisions by taking information from the internet. The online reputation of businesses is a major factor based on which such purchasing decisions are made. Managing your online reputation has thus become a very important factor…
The homepage of your website is the virtual front door of your business. People are going to make their first impressions on your business from the homepage of your website. Visitors to your website are your potential customers and hence you must provide all essential information that she is looking…
Google ads is a very important marketing tool as it helps businesses to come in touch with their prospective customers when they are actively looking for the product or service on offer. Google ads thus brings in relevant traffic and qualified leads to your business, in which ever industry you…
Everyone knows or has at least heard about the maxim “content is king” in the online ecosystem. If you have informative, engaging content that answers the search intent of the user, both human users as well as search engine robots would love it. If you could learn the basics of…
Google Ads is a great form of advertising campaign for small businesses to compete on a level playing field with their bigger competitors. Before starting your Google Ads campaigns it is extremely important to know about quality score as it has a direct bearing on where your ads will be…
Have you noticed the changes Google brought in the look of organic and paid results? If not, then check it now and see the difference. Google has rolled out a new design by changing the look of the organic and paid search engine results. If you think the design change…
In a final that could be called as a one-sided affair, Vikings Cricketers emerged the Champions of CCL 2017 by beating Calpine Raiders by 49 runs. Winning the toss Calpine Raiders’ captain Nikhil decided to send the Vikings Cricketers to bat first. Vikings’ openers Sujith and Emmanuval started slowly, making…
Calpine Group has been in the forefront of creating a culture of environmental responsibility among citizens. As a part of this social responsibility, Calpine has taken up many initiatives in its Go Green campaign. As a part of Calpine’s efforts towards contributing to the environment, we have created a garden…
