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Category: Internet Marketing

How to improve quality score of your Google ad

by Aravind RameshPosted onJune 10, 2020June 18, 2020

Google Ads is a great form of advertising campaign for small businesses to compete on a level playing field with their bigger competitors. Before starting…

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Why NAP is important for local SEO

by Aravind RameshPosted onJune 4, 2020June 18, 2020

One of the most famous and oft-used abbreviations in search engine optimization is NAP. If you are an SEO professional, you would have definitely heard…

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5 tips for app store optimisation

by Aravind RameshPosted onMay 27, 2020June 18, 2020

Much like search engine optimisation, app store optimisation is important for increasing the visibility of your app in Google Play Store and Apple App Store.…

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11 things to remember while creating a mobile friendly website

by Aravind RameshPosted onMay 21, 2020June 18, 2020

Most of your customers and prospects would be viewing your website through their mobile devices. Moreover, with its mobile friendly update, Google has made it…

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11 tips for creating an effective landing page

by Aravind RameshPosted onMay 13, 2020June 18, 2020

An effective landing page will help you in converting your website visitors into customers and buyers. You have to optimise your landing pages to attract…

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7 tips for writing effective subject lines for email marketing

by Aravind RameshPosted onMay 7, 2020June 18, 2020

Email marketing has always been one of the most effective digital marketing strategies that directly helps you connect with your prospects, nurture them with information…

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6 benefits of digital marketing for small businesses

by Aravind RameshPosted onApril 29, 2020May 7, 2020

For many years companies have focused on using traditional marketing methods to put the message across to their prospective customers. Billboards, television, radio, trade shows,…

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7 tips to optimise your Google My Business listing

by Aravind RameshPosted onApril 24, 2020May 7, 2020

Claiming your Google My Business (GMB) listing is one of the most important things you have to do if you are looking to improve your…

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Why voice search is important for Digital Marketing?

by Aravind RameshPosted onMarch 31, 2020May 7, 2020

The emergence of voice search technology has brought about a sea change in which digital marketing professionals optimise their websites to rank in search engines.…

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Digital Marketing in the Time of Corona

by Aravind RameshPosted onMarch 20, 2020May 21, 2020

Worldwide coronavirus outbreak has made sure that businesses face challenging times ahead. Demand for products and services has gone down drastically and businesses are under…

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Does paid search affect organic search?

by Aravind RameshPosted onFebruary 18, 2020

In the digital marketing industry you might have heard people claiming how they have noticed companies spending high on paid search and how it helped…

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13 most important local SEO ranking signals

by Aravind RameshPosted onFebruary 12, 2020February 12, 2020

Studies show that 50 percent of people who did a local search on their phone went to a physical store within one day. Also, 18…

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