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Tag: seo

Call recording feature launched by Google Ads

by Aravind RameshPosted onSeptember 16, 2020

It is true that not all businesses can make use of Google Ads to convert leads into paid customers completely through the online process. If…

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5 ways to improve your Google EAT ranking score

by Aravind RameshPosted onAugust 26, 2020

When Google introduced its EAT ranking score, it created a flutter in the digital marketing world. EAT is nothing but Expertise – Authoritativeness – Trustworthiness,…

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5 essentials for a website homepage

by Aravind RameshPosted onAugust 13, 2020

The homepage of your website is the virtual front door of your business. People are going to make their first impressions on your business from…

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How to write a good title tag

by Aravind RameshPosted onJuly 29, 2020

The HTML element that specifies the title of a web page is known as title tag and each web page must have a unique title…

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9 tips for image optimization

by Aravind RameshPosted onJuly 15, 2020

It is important to optimize the visual content of your website for the users as well as the search engines. With algorithmic changes that give…

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5 tips to write search engine friendly content

by Aravind RameshPosted onJuly 8, 2020

Everyone knows or has at least heard about the maxim “content is king” in the online ecosystem. If you have informative, engaging content that answers…

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Why your website is not showing in Google search

by Aravind RameshPosted onJuly 1, 2020July 1, 2020

Everyone knows how important it is to get your website listed on the first page of Google search results. When that’s the case, imagine if…

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7 reasons why you must use Google Analytics

by Aravind RameshPosted onJune 24, 2020June 24, 2020

Any digital marketer worth her salt would know what Google Analytics (GA) is and how it becomes useful for finding information on a business’ website…

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Why NAP is important for local SEO

by Aravind RameshPosted onJune 4, 2020June 18, 2020

One of the most famous and oft-used abbreviations in search engine optimization is NAP. If you are an SEO professional, you would have definitely heard…

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11 things to remember while creating a mobile friendly website

by Aravind RameshPosted onMay 21, 2020June 18, 2020

Most of your customers and prospects would be viewing your website through their mobile devices. Moreover, with its mobile friendly update, Google has made it…

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Why voice search is important for Digital Marketing?

by Aravind RameshPosted onMarch 31, 2020May 7, 2020

The emergence of voice search technology has brought about a sea change in which digital marketing professionals optimise their websites to rank in search engines.…

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Digital Marketing in the Time of Corona

by Aravind RameshPosted onMarch 20, 2020May 21, 2020

Worldwide coronavirus outbreak has made sure that businesses face challenging times ahead. Demand for products and services has gone down drastically and businesses are under…

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